Active Listening is a technique used to demonstrate that you fully understand what someone is telling you.
Active Listening
It can be a very simple process of repeating/rephrasing what someone is saying to you in your own words. By rephrasing what you heard from your client you're demonstrating that you truly understand what they are telling you. And it helps your client reinforce their goals
as well.
Another benefit of this technique is that it also gives you the opportunity to uncover additional concerns, motivations, and even "deal breakers" that your client hasn't fully articulated to you--or maybe even to themselves! Through Active Listening you are able to uncover additional concerns that your client might have while gaining a clearer understanding of exactly what they intended on conveying to you.
Active Listening For Franchise Professionals Will:
Most people, on most days, probably don't feel that they are fully heard or that someone truly understands them. Active listening allows you to avoid wasted time, confusion, all while reinforcing the value you bring to the table. Try it today and gauge your candidate's response--it is likely to be positive!
It can be a very simple process of repeating/rephrasing what someone is saying to you in your own words. By rephrasing what you heard from your client you're demonstrating that you truly understand what they are telling you. And it helps your client reinforce their goals
as well.
Another benefit of this technique is that it also gives you the opportunity to uncover additional concerns, motivations, and even "deal breakers" that your client hasn't fully articulated to you--or maybe even to themselves! Through Active Listening you are able to uncover additional concerns that your client might have while gaining a clearer understanding of exactly what they intended on conveying to you.
Active Listening For Franchise Professionals Will:
- Demonstrate to your client that you actually listen to them and that you have a process in place to help them. By restating their goals, you’re also helping to clarify them for you and your client.
- Helps you to understand what they are saying about their needs. And by restating their concerns, needs, and preferences in a different way your true understanding of your client will increase. Yes, rephrase what they say-don’t literally repeat it or you'll sound a bit crazy!
- Allow you to uncover issues, concerns, and even your client's real motivations to own their own franchise. Most business or even personal meeting recaps typically will highlight or expose different takes or expectations—each person at the meeting can leave with a different call to action or even an entirely different understanding of what was said or the next steps.
Most people, on most days, probably don't feel that they are fully heard or that someone truly understands them. Active listening allows you to avoid wasted time, confusion, all while reinforcing the value you bring to the table. Try it today and gauge your candidate's response--it is likely to be positive!
